Tens of thousands of Facebook users expressed their views after Oreo posted a photo on Facebook in support of gay rights.
The photo of an Oreo cookie with layers of rainbow-colored filling was posted Monday evening, June 26, 2012 on the Oreo Facebook page along with the status update, “Proudly support love!” The caption under the photo reads “June 25 | PRIDE.”
The company also tweeted the picture with the statement “Celebrate your pride for love!”
The posts are reportedly part of a series of daily ads featuring images of Oreo cookies and milk in honor of the 100th birthday of Oreo cookies.
Some posts encouraged the company to actually manufacture the rainbow-filled cookie. Some said it was a cool picture but they’d never eat the pictured cookie. The post sparked sometimes-heated debate.
By about noon the next day, Oreo’s Facebook post had more than 157,000 likes, nearly 43,000 shares and more than 20,000 comments.
The criticisms appear to be part of the inspiration for a new Facebook fan page supporting the Oreo post, called “Support Oreo” at http://www.facebook.com/SupportOreo.